Three strong examples of successful personal branding

Personal branding is the impression and feeling you will leave your audience with. Having a strong and impactful personal brand will shape your identity from those impressions.

According to HubSpot, “brand identity is made up of what your brand says, what your values are, how you communicate your product, and what you want people to feel when they interact with it. Essentially, your brand identity is the personality of your business and a promise to your customers.”

Here is what the foundation of a strong and impactful personal brand should feature:

A focus on what your purpose is

The most…

Would you rather land your dream job that you’ll love or watch someone else achieve their career dreams?

Of course, you’re going to say you want to be working in your dream job (unless that someone else is a good friend you want to cheer on). Why, though?

Well, because you’re going to have to spend a good portion of your life working, so it’s important not to waste a moment doing something you don’t feel passionate about.

It can be challenging when your professional career is in its infancy to build credibility from a lack of experience.

That was…

Who has held that essential role in your life?

Do you know someone in your life that is without ego? They are a rare breed, and because of their sense of humility, they tend to camouflage themselves.

For me, that person is my mother. In the beginning, her sacrifice was with her body. She was growing her children in the womb and bringing them into this world. Making sure they were cared for and loved. Motherhood was a role she flourished in, a complete nurturing package.

She has always has had a fantastic ability to listen. She never tries to…

His explanation of his trip actually makes things worse

I've let myself sit and absorb the recent news of United States Senator Ted Cruz, traveling to Cancun, Mexico, while his home state of Texas is in despair from the winter storms that have caused massive power outages and water shortages, I find myself full of anger.

While Texans have had to deal with damage to their homes, surviving frigid temperatures, and even death, I can’t believe Cruz thought it would be appropriate to hop a plane with his family to a nice warm climate while his constituents suffer.

This isn’t…

Your brand will benefit from an organized social media strategy

In times of crisis, having an open line of communication is crucial for sharing essential pieces of timely information that needs to reach your audience. It’s also vital for maintaining transparency during uncertain times.

One of the easiest ways to get important pieces of information out to a large audience in a short amount of time is through social media channels. It’s essential that if you decide to use social media for significant messages to develop guidelines for any public-facing communications.

Develop a social media strategy.

Have a team that has dedicated social media roles…

If applied, this communication skillset will put your life on a whole new trajectory

Think of our life as a ship, and we’re the Captain. Everything in life can be determined by how a conversation goes. If we master communication techniques, then we can easily control our destiny.

Having knowledge of effectively negotiating matters because it will allow you to ultimately become more successful professionally and more fulfilled with your personal life.

Here are some communication tips that can give you the power and set your life on a whole new trajectory.

Building trust is the foundation

Everyone deserves to be heard, and whether you’re…

Tell-tale signs that will tell you it’s time to quit your job

I think it’s safe to say we’ve all had a job we hated. Whether you don’t feel appreciated or hate the work you’re doing, it’s one of the most defeating feelings.

Here are some tell-tale signs for how to know when it’s time to quit your job:

Your goals don’t align with your employer

Many places of employment will offer one-on-one quarterly or annual reviews. This is a great time to get feedback from your employer on your job performance. What you’re doing well with and what you need to improve.

This is also a…